Six Tips From a Newsletter Marketer
:: Did you know that: We encounter more than 5,000 media messages a day. We’re aware of only Read more...
Tools and Tips for Content Marketing Success
:: Content marketing is “in.” But what is it anyway? And how is it different from what has been done Read more...
Women of Influence
Two of WIC's finest have been named Women of Influence by the "Silicon Valley Business Journal" - Congratulations to Deb Siegle Read more...
Guy Kawasaki: The Art of the Start 2.0
Guy Kawasaki, a Silicon Valley legend, spoke to a sold-out crowd at the WIC meeting last week about The Art Read more...
Marketing a Service Business part 2
In my previous post, I outlined some ways service businesses could market themselves online. Here are some ways to get Read more...
Marketing a Service Business
All professionals, from lawyers and dentists to accountants and therapists, have a similar marketing challenge if they are to grow Read more...
Seven Common PR Mistakes and How to Avoid Them
Many organizations make some basic public relations mistakes, which can dramatically affect their visibility and credibility. Here are seven common Read more...
A Blog on Blogs
A blog post is a great way to talk about the profession or some special aspect of your business. The Read more...
Make LinkedIn Work for You
LinkedIn is the most popular professional social networking site.
Social Media Program: Twitter Tips
Twitter can be exciting, daunting, or both. However, the search engines now track tweets, so it’s a great opportunity to Read more...