Executive Members – Silicon Valley Group

Meri GruberMeri Gruber is Co-founder and Board Director at Decision Management Solutions. Meri is an accomplished professional with proven experience in delivering high-value solutions to customers and partners. At Decision Management Solutions, Meri focuses on helping clients operationalize advanced analytics. 

Meri led and managed new ventures as part of Intel's New Business Initiatives Group, part of Intel Capital. She has extensive operating experience with Silicon Valley start-ups, Intel, Total SA, Schlumberger Wireline, and Ernst & Young Management Consulting, including 14 years in Europe and Asia – Norway, France, Brunei, Australia, Singapore, Malaysia, and Indonesia. She holds a BSEE with honors from the University of Washington, Seattle and an MBA from INSEAD, France.

Avery Horzewski

Avery Horzewski is president of AVE Consulting, a marketing and customer communications consulting firm that helps companies of all sizes develop and refine their communication strategies. She regularly speaks about social media to groups interested in learning more about this new communication medium, its impact on business, and best practices for implementing. She’s also a program advisor and instructor at San Francisco State’s College of Extended Learning, where she teaches “Engaging Your Community: Creating an Effective Social Media Campaign.”

Avery holds a bachelor’s degree and a master’s degree in Speech Communication from California State University, Hayward. She has also taught public speaking and argumentation theory courses at California State University, Hayward and University of Utah. Representative clients include ACT Medical, Adobe Systems, Alan Biller & Associates, Aruba Networks, Borland, CareFusion, Cisco Systems, Cooley Godward, Coremetrics, E*TRADE, Exordium Group, Logitech, Netflix, NETGEAR, SAP, and Symantec.

Avery regularly shares ideas on the AVE Consulting Blog, LinkedIn and Twitter.

Betsy McGinn, Founder and CEO of McGinn eCommConsulting, provides expertise in eCommerce for consumer packaged goods companies ranging from launch stage to $3 billion in sales. With over 11 years of experience with Amazon.com and other strategic eCommerce partners, Betsy works with clients on launch and business optimization strategy, product and pack development, problem resolution and ongoing management of their business.

With eight years of eCommerce leadership at Seventh Generation, Betsy provides a unique perspective through the brand lens to guide clients in this complex channel. Additional multi-channel experience in both the US and Canada enhances the development of eCommerce strategy that balances the interests of all sales channels in order to manage channel conflict.


Monica NesterMonica Nester is an experienced computer industry executive in both Fortune 500 and startup organizations with experience spanning all functions of business, with a strong marketing, sales support, business development and customer focus emphasis. As a member of various executive staffs she has been a strong contributor to company growth and development for two early stage software start-ups and an active 100+ person consulting firm.

She started her career in the textile industry with a transition to the high tech industry early in her career where she worked with industry leaders including Hewlett Packard Company, Symantec Corporation and Quantum Corporation. She also contributed to multiple dynamic software startups including as SVP of Marketing and Business Development at one of the first marketing automation software companies.

In the early 2000’s Monica took a slightly different path and helped to build a respected and successful firm of over 120 active high tech consulting resources as Vice President and COO of Marisan Group. Her prior years of high tech marketing and business experience were put to use to leverage the opportunities offered by the ever evolving and growing outsourcing trend in the industry.

Monica has an MBA from University of California at Berkeley as well as a BS degree from Philadelphia University. She has great love for NYC, family, friends, travel and animals – and is most happy when she can combine them all.

Jan Robertson

Jan Robertson is Managing Partner and Co-Founder of SiVal Advisors a mergers & acquisitions advisory firm located in Silicon Valley, California. SiVal Advisors specializes in assisting mid-market technology companies, in a range of areas including: medical devices & services, semiconductor, semi-equipment, software, manufacturing and Clean Tech, with M&A and related matters. Her expertise includes sell-side and buy-side engagements, valuations and fairness opinions.

Jan, a frequent speaker and author on topics related to M&A, has advised numerous clients and boards of directors on a wide variety of transactions over her thirty-year career. In the past two years, Jan has moderated panels on technology-related topics such as Smart Grid: Understanding the Current Landscape and What Lies Ahead and Exit Planning: What Every CEO, Business Owner & Board Advisor Needs to Know. In 2012, Jan was honored as one of Silicon Valley’s Top 100 “Women of Influence.”

Prior to SiVal Advisors, Jan was Managing Director in Needham & Company's Menlo Park office, where she built the M&A practice from 1997 to 2002. Prior to Needham, she worked at major Canadian investment banking firms, including RBC Dominion Securities and BMO Nesbitt Burns. Jan has an MBA from Queen’s University (Canada) and a Bachelor of Science from University of Toronto. She is credentialed as a Chartered Business Valuator, and holds FINRA Series 79 and 63 securities licenses for investment banking. She currently serves on the board of directors for Peninsula Symphony and for NAWBO Silicon Valley, where she is President-elect.

Michelle RogersMichelle Rogers is the owner and CEO of Home Instead Senior Care, a franchise offering a wide variety of senior home care services, resources and support delivered right in one’s home and designed to be flexible to meet each individual’s needs.

Michelle has more than 25 years of marketing and sales experience within the technology sector. Michelle acquired the South Peninsula Home Instead Senior Care franchise, founded in 1997, after deciding she wanted to be involved in providing services that would support people in the community. Her CAREGivers provide non-medical, in-home services to seniors in Cupertino, Sunnyvale, Mountain View, Palo Alto, East Palo Alto, Los Altos, Menlo Park, Atherton, Portola Valley, Woodside, Redwood City, San Carlos, and Belmont, Calif.

She currently serves as a Board Member for the National Private Duty Association’s local chapter and a board member of the Home Instead Franchise Exchange Council.

Silicon Valley Executive Membership Group Leadership Team

Deb Siegle, Principal of Strategic Marketing Solutions, is Past President of Women In Consulting and strategist for the Leaders Network. Deb is an astute marketing leader, problem solver and communicator who is an authority in market research, strategy, and customer loyalty and experience. She understands what drives buyer and customer behavior, and is expert at hearing and translating the market and customer voice into actionable strategies and tactics that matter.

Deb assists clients with strategic research, branding, positioning and messaging, market and product development and launch, competitive and technology analysis, and customer loyalty and experience projects. Deb has more than 25 years of marketing, customer service, and sales experience in public and privately-held companies in high tech, healthcare / wellness, biotech, sustainability and professional services. She brings a unique combination of strategic and tactical skills developed through hands-on line management experience at fast-growing companies. Deb was named one of the top 100 Women of Influence in Silicon Valley in 2016.

Prior to founding Strategic Marketing Solutions, Deb held senior and executive level positions in customer satisfaction and service, marketing, product management, and market development. Deb graduated Beta Gamma Sigma with a M.B.A. from the University of California, Berkeley, and Phi Beta Kappa with a BBA from the University of Michigan. She is a popular speaker, and has been featured in executive pod- and web-casts on “Customer Voice”, , "Building Customer Loyalty," "The Power of Retention Marketing", and "How Research Can Reveal New Insights into Your Customers, Your Product, & Your Brand." 


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