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Persuade with a Story! | Monthly Event: Webinar, May 16, 2019; 12PM PDT
Thursday, May 16, 2019, 12:00 PM - 1:00 PM PDT
Category: Expert Series Sessions

Persuade with a Story!

3 Biggest Blunders People in Sales Make that Prevent Them from Persuading Prospects and Selling Their Ideas

Register Now

You know how people who make their living through selling have this problem: they are frustrated attracting and closing clients.

Persuade-with-a-StoryFrom his experiences as a book publisher, ghostwriter, and best-selling author, as well as what he learned from being the president of an  marketing agency that doubled revenues in five years and vice president for marketing communications of a $5 billion insurance organization that doubled awareness through storytelling, Henry DeVries shows an audience how they can close more sales by persuading with client mess-to-success stories. Storytelling helps persuade on an emotional level. Storytelling is crucial in your speaking, your writing, and your face-to-face conversations.

Audiences learn how to overcome the following biggest blunders and make their storytelling more compelling:

3 – Not including the three must-have characters every story needs

2 – Not using one of the eight great meta-story formats

1 – Making yourself the hero of the story

In a funny way, Henry DeVries shares his latest findings on the what, why and how of excelling at persuasive storytelling. After this keynote or workshop participants will be able to:

  • Craft persuasive stories to effectively promote their ideas and their business
  • Utilize the top 8 most psychologically powerful story formulas
  • Follow the 3-step fast formula to promote their company, cause, or career


Henry-DeVriesPersuasion expert Henry DeVries is a book publisher, ghostwriter, and best-selling author. The author of nine marketing books and a weekly columnist for, he is the CEO (chief encouragement officer) of Indie Books International. Prior to that he helped double revenues as president of an Ad Age 500 marketing agency and was a vice president that doubled awareness for a $5 billion insurance company. After serving as adjunct faculty and the assistant dean of continuing education at the University of California San Diego, he has been a ghostwriter, co-author, and publisher of more than 300 business books.


Includes live webinar and access to recording afterward

  • Leaders Network Members: No Charge
  • Premium Members $20 by May 8; $25 after May 8 through day of
  • Basic Members $25 by May 8; $30 after May 8 through day of
  • Non-members of Women In Consulting $30 by May 8; $35 after May 8 through day of